Ari Medoff, is the CEO of Arosa. He has been working to create better jobs and superior business models in the senior care industry since 2012.

Ari is President of Jewish for Good and serves on the boards of the Durham Convention Center, Duke’s Aging Center Advisory Board and Learning Innovation Advisory Council, A.M. and R.Z. Fleishman Foundation, and Canary Benefits.

Ari earned an MBA/MPP at the Harvard Business School and Kennedy School of Government with Rubenstein and George Fellowships, and graduated from Duke University as a BN Duke Scholar. He went to Durham Tech to become a CNA in 2013.